Social Media Graphic Design in Tanta

The only screen that matters

A phone, held at arm's length, in a feed moving fast. Nobody in Tanta opens a design on a monitor and studies it, so a layout that only works enlarged has already failed.

Everything gets checked at the size it will actually be seen.

Why Arabic type is the hard part

Because Arabic is cursive and joined, and most of what designers reach for was drawn for Latin letters. Tight letter spacing, heavy condensing and decorative effects break the joins and make the word harder to read.

So the type is set plainly, at a size that survives compression, in a face built for Arabic.

What a price actually needs to look like

Bigger than the logo. In a market where the first question is almost always the price, hiding it behind a design is hiding the one thing the viewer came for.

The number is the largest element, and everything else arranges itself around it.

The specification problem

A trade buyer needs weight, size, material and terms, and that is more information than a single square can hold well. So it goes into a clean table on a plain background rather than being scattered across a decorative layout.

Why most local designs fail at thumbnail size

Too many elements competing, and text set at a size that only reads on a desktop. A design carrying four messages carries none of them once it is scaled down.

One idea per image is the rule, and it is not negotiable.

The colour question in a crowded feed

Contrast beats brightness. A page that uses two colours consistently becomes recognisable in a feed faster than a page using eight.

Consistency does more work here than novelty does.

Two audiences, one visual system

The student content and the trade content look related without looking identical.

• The same typeface and the same colours across both
• Denser layouts and more data for the trade audience
• More image and less text for the student audience
• A viewer should recognise the page before reading the name

What Wink fixes first on an existing page

Usually three things, and usually within a week.

• Text set too small to read on a phone
• The price buried or missing entirely
• A different look on every second post

The templates, and why there are few of them

Four or five, not thirty. A small set gets used correctly and stays consistent, while a large set drifts within two months and the page loses its face.

Where photography ends and design begins

Most of the time the photograph should carry the post and the design should only add the price and the name. Heavy graphic treatment over a good product photograph usually makes it worse.

Printed and digital are not the same file

A design made for the feed will not print sharply, and a print file is the wrong shape and weight for a phone. Anything the business also hands to a customer gets prepared separately.

What the logo is actually for here

Recognition rather than decoration. It sits small and consistent in the same corner every time, so the page becomes familiar without any single post being about the brand.

Businesses that enlarge the logo usually do it because the offer underneath it is weak.

What Wink does not do

Cover a product photograph with decorative shapes to look busy. Ornament that carries no information is competing with the price for attention, and the price should win.

Where this connects

The images sit inside content creation and follow content strategy. Moving versions come from video content, and the category view is social media management.